Results

Work that shipped, with the links to prove it.

No invented percentages and no logos we once sat near. These are engagements where a specific problem was diagnosed and something was built to fix it — most of them public, so you can go and look.

Evidence

Selected engagements.

Each one started with a problem that was not where it first looked, and ended with something running in production.

Google Ads · Client work

Google Ads management

Managed search and display campaigns with structured reporting, bid optimisation, and conversion tracking across multiple industries.

The problem Accounts were spending steadily with no reliable conversion tracking underneath them.

What we did Rebuilt tracking, restructured campaigns around meaningful actions, and removed wasted spend weekly.

$10k
Monthly ad spend managed
See Google Ads pricing
Website · Nonprofit

Growth Through Learning

Designed a clear web presence for a global education nonprofit, giving its mission and supporter journey a focused digital home.

The problem A compelling mission had no clear online path for somebody who wanted to help.

What we did Structured every page around the questions and next steps in the supporter journey.

Global
Education nonprofit website
View project
Website · Business

Ajale Enterprises

Created a responsive business website that presents the company, its offer, and the next step with clarity.

The problem The business had no credible web presence for buyers to verify before making contact.

What we did Built a fast, mobile-first site that explains the offer and makes contacting the company easy.

Built
Responsive business website
View project
Past work · AI SaaS

OctoMarketer

Built and launched a production marketing platform connecting Google Ads, YouTube, and cold email.

The problem Campaign data lived in disconnected platforms and required manual reporting.

What we did Designed and shipped the product, integrations, infrastructure, and interface as one system.

Live
Production SaaS platform
View project
Past work · Automation

Ustawi donor outreach

Built an AI-assisted outreach system that increased the volume of personalised donor acquisition without adding headcount.

The problem Manual research and writing capped how many relevant prospects could be contacted.

What we did Connected prospect research, tailored drafting, and follow-up sequencing in one workflow.

Scale
Automated outreach pipeline
View project
How we report

One number before. One verdict after.

Every job begins with an agreed business metric. Reporting shows whether it moved, what the result cost, and what to do next — without hiding behind impressions.

01Before

Set the number that must move

We record the baseline, target, and time window before work starts. That may be qualified enquiries, cost per lead, conversion rate, or attributable revenue.

Baseline + target
02During

Report commercial movement

You see spend, qualified enquiries, conversion, and attributable revenue. Reach, clicks, and impressions stay supporting evidence — never the headline result.

Cost + outcome
03After

Make the next decision obvious

Keep it, change it, or stop it. If the agreed number did not materially improve, the report says so and explains the next best move.

Keep / change / stop
Questions

Answered before you ask.

The things people want to know before they book a call. Straight answers, including the prices.

Why are there no percentage increases on this page?

Because most of the numbers agencies publish cannot be checked, and the ones that can are usually cherry-picked from a good quarter. What is listed here is what was actually built and shipped, with links where the work is public so you can look at it yourself.

Can I speak to a previous client?

Yes. Ask on the call and we will put you in touch with someone whose situation resembles yours, once we have their permission. That is a more useful reference than a testimonial written to be quotable.

Do you work with businesses my size?

The work here ranges from a single-owner business needing a first website to a production SaaS platform. What the projects have in common is a specific problem and a fixed price, not a company size.

What does a typical engagement look like?

A call to work out what is actually broken, a written scope with a fixed price you approve before anything starts, then build, launch, and a measurement against the problem we set out to fix. Nothing is billed by the hour.

Start with the leak

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