Follow-up
Good leads go cold after one reply
A busy sales day should not decide whether a serious prospect receives the next useful message.
Email marketing
Your list should create sales, not silence.
Most businesses collect email addresses and do almost nothing with them. I build the campaigns and automated follow-up that move leads toward a decision and bring previous customers back.
$500 or $900/mo
Sound familiar?
Three things quietly costing you money.
If none of these describe you, this is not the right service. Say so on the call and we will point you at the one that is, or tell you that you do not need us.
Campaigns
The list only hears from you when you sell
Constant promotions train people to ignore the inbox. Useful, consistent communication earns attention before the offer arrives.
Measurement
Opens look healthy. Revenue stays unclear.
Clicks, enquiries, purchases, and unsubscribes matter more than an inflated open rate.
What gets built
A reason to subscribe. A reason to keep reading.
Every email has one job in the customer journey. The sequence, offer, and measurement are planned before the send calendar fills up.
01
Email strategy
Define the audience, buying stages, offers, and useful messages that deserve a place in the inbox.
02
Campaign calendar
Plan regular sends around customer questions, proof, offers, and business priorities.
03
Conversion-focused copy
Write clear subject lines, email copy, and calls to action without manufactured urgency.
04
Automated sequences
Build welcome, lead-nurture, follow-up, re-engagement, or customer sequences where they make commercial sense.
05
Segmentation and testing
Send more relevant messages and test one meaningful variable at a time.
06
Revenue reporting
Connect campaigns to clicks, enquiries, purchases, and list health so the next send improves.
Pricing
Two monthly plans. Send with a purpose.
Choose by campaign volume, automation needs, and how much testing the list can support.
Essential
$500
per month
Consistent email campaigns for one clear audience.
- Monthly email strategy
- Up to 4 campaigns per month
- Campaign copy and build
- Basic audience segmentation
- Subject-line and CTA testing
- Monthly performance report
Growth
$900
per month
Campaigns and automations working as one revenue system.
- Everything in Essential
- Up to 8 campaigns per month
- One new or improved automation each month
- Behaviour and lifecycle segmentation
- Offer and landing-page coordination
- Reporting every two weeks
Email-platform fees are paid directly by you. Both plans are month to month; list cleanup or a complex migration receives a fixed quote first.
Need something outside the listed scope? You get a fixed quote before work starts. Nothing is billed by the hour.
Make the decision
Use the numbers, not a hunch.
These free resources show you what to measure before you spend.
How it works
Three steps. No surprises.
The same process every time, so you always know what happens next and what it costs.
Step 1
Map the buying journey
Identify why somebody joins, what stops the decision, and which messages can move it forward.
Step 2
Build the calendar and automations
Write, design, connect, and test each campaign or sequence before it sends.
Step 3
Send, measure, and improve
Review clicks, conversions, revenue, and list health, then use the evidence in the next campaign.
Questions
Answered before you ask.
The things people want to know before they book a call. Straight answers, including the prices.
How much does email marketing management cost?
Essential is $500 a month for up to four campaigns. Growth is $900 a month for up to eight campaigns plus ongoing automation, deeper segmentation, and reporting every two weeks.
Which email platforms do you work with?
The approach works with established email platforms that support segmentation, automation, testing, and conversion tracking. The audit checks your current system before recommending a move.
Do you write and design the emails?
Yes. Campaign structure, copy, layout, links, and testing are included within the plan limits.
Can you build automated email funnels?
Yes. Welcome, lead-nurture, follow-up, re-engagement, and customer sequences can be built when they support a defined next step.
Do you buy or scrape email lists?
No. Email works best when recipients asked to hear from the business. Purchased and scraped lists create poor results, compliance risk, and deliverability problems.
Is there a contract?
No. Both plans are month to month. Platform fees are separate and stay on your own account.
Start with the leak
Get the free audit